DATA AT A HUMAN SCALE
We put people first. Because marketing data is human behaviour expressed as numbers.
JUST A DROP
To influence human behaviour you have to look beyond the obvious. To find and harness the subtle insight.
SMALL DATA
We are more than Big Data. We are Small Data. It’s only what works.
Our process_
Using an Agile project management methodology, we gain a deep up-front understanding of your business objectives, then translate them into ‘user requests’.
Routine inspection of requests allows us to adapt on the go, removing the unnecessary and leaving only what works.
DISCOVERY
Our comprehensive discovery process combines internal staff interviews and surveys with externally collected data on your target audience. All data is then analysed and detailed in a comprehensive report that can be used to help validate your brand positioning and create a targeted media plan.
MEDIA
We take the subjectivity out of media plans and use our discovery to deliver insight on the best media channels to deliver on your objectives. Our approach interlinks identified channels to give a single truth in terms of performance. This ensures quality by media channel can be measured and reported on for every campaign.
CAMPAIGN
Best-of-breed software underpins everything we do. Combined with deep analytics we can ensure your customer is nurtured through to a considered sale. By combining GDPR compliant drip email campaigns with programmatic ad automation we deliver a seamless customer experience and increase intent to purchase.
REPORTING
Using cloud-based business intelligence systems and the latest tracking tech we deliver campaign data that actually means something. Be it audience growth through Google Ads or conversion increase through Email, we’ve got your campaign covered. We provide live dashboard feeds and comprehensive reports.
Services_
That serve your business.
Data, at a human scale, drives everything we do. Through upfront and continual Discovery, we deliver services based on growth metrics and ROI.
PPC & DISPLAY ADS
Google is one of the most powerful channels to market your business or products. We use deep data analysis to ensure you get the best value.
PAID SOCIAL
Paid social is a powerful marketing tool. Our up front data analysis ensures optimised spend and targeted media distribution across multiple channels.
When done right, Email Marketing can deliver some of the highest ROI available through Digital means.
DATA & ANALYTICS
Good marketing data can transform your business. The data and analytics services we provide will help you make great business decisions.
WEB DESIGN
We design websites that convert. Be it E-commerce or a simple online brochure for customers to view your services. We’ve got you covered.
SEO
Google uses 810 unique Search Engine Results Page (SERP) features. If you haven’t got time to work through them all for each of your web pages, we can help.
Our work_
We provide all services necessary to run successful, data driven digital campaigns. Some examples of our clients, results and the work we’ve done for them can be found below.
YogaDownload
YogaDownload was the first business to globally deliver online yoga classes.
Hot Octopuss
Luxury brand Hot Octopuss needed a full eCommerce refresh.
Leconfield
Leconfield needed a microsite fast to underpin their promotional activities.
Contact us_
We’d love to hear from you. Please complete the form below and we’ll be in touch to discuss your requirements.
email: info@dropconsult.com