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Drive your data

SEO – Simple Tips to improve your Organic Search Engine Reach using Keywords and Links

Most people who have a website, whether custom design and hosted or designed from one of the self-build platforms you will know that organic search engine reach is as important as the design and interface itself. Without putting in effort in to your sites SEO you cannot expect to ever appear high up on the…
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Data Collection and Retention Challenges for Consumer Packaged Goods Companies

Consumer Packaged Goods companies or CPG’s are due to the nature of their sales model less likely to have insights directly from their consumers. Due to the fact that CPG companies tend to sell their products in third party retail distribution channels presents consumer packaged goods companies with difficulties building a picture of first party data for even…
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Drive your data

How Direct to Customer Marketing can work for your small business in 2020

Historically Direct to Customer marketing was how sales companies marketed their goods, usually through catalogues or direct mailings. The new world of eCommerce technology allows brands to manage their digital shops directly, interacting with target customers and providing a fully personalised service. Digital personalised customer marketing and the additional ‘leg-work’ often requires direct oversight from…
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Top 5 Ecommerce Optimisation Tips

Regardless of what you are selling online, I bet you’d like to sell more with ecommerce optimisation! Conversions are the most important factor for any e-commerce business. By increasing your conversion rate, your business will generate more revenue, therefore ensuring you have the best optimisation at all stages of your customers journey the more likely…
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Data Driven Marketing – PAID Media Specialist

This exciting new position will get you to focus on managing a portfolio of clients across Search, Shopping, Display and PAID Social Media to deliver engaging marketing campaigns centred around relevant KPI’s and return on investment (ROI). You’ll be responsible for delivering great results for each campaign! As a PAID media specialist, you will be…
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Data Driven Marketing – Digital Analyst

As a data driven marketing digital analyst you will be responsible for gathering and working with large volumes of marketing data to measure and set actionable KPIs and maintain dashboards to track performance of our clients marketing activity. You are the go-to person in the team for data analysis and insights. Collaborating with your counterparts,…
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